Presentation resources
We invite you to follow along!
These are the resources you'll need during the workshop.
Demo Shopify Store
This is a Shopify demo store made specially for this presentation! You can log in with the following credentials:
Email: demo@prcapps.com
Password: Demo123
Admin panels (Login here using the credentials above):
http://craft-your-commerce-2019.myshopify.com/admin
Customer View (preview what the store will look like to a customer as we make changes):
http://craft-your-commerce-2019.myshopify.com
Presentation Link
This is the link to the October 1st Presentation — Expand your reach with Shopify:
https://drive.google.com/open?id=1V2qwpGnkIqAdimaWU8WcoLTb52YEhc9waJkEGAXnfWQ
For after the presentation
Resources to help you get started
Shopify Feature Documentation & How-tos
Products & Collections
- Products Overview: https://help.shopify.com/en/manual/products
- Product Details: https://help.shopify.com/en/manual/products/details
- Product Variants: https://help.shopify.com/en/manual/products/variants
- Product Images: https://help.shopify.com/en/manual/products/product-variant-images
- Collections: https://help.shopify.com/en/manual/products/collections
Pages & Blogs
- Pages: https://help.shopify.com/en/manual/sell-online/online-store/pages
- Blogs: https://help.shopify.com/en/manual/sell-online/online-store/blogs
- Adding Articles: https://help.shopify.com/en/manual/sell-online/online-store/blogs/writing-blogs
- Improving SEO: https://help.shopify.com/en/manual/promoting-marketing/seo
Themes
- Themes Overview: https://help.shopify.com/en/manual/using-themes/change-the-layout/documentation
- Editing Theme Settings: https://help.shopify.com/en/manual/using-themes/change-the-layout/theme-settings
- Theme Store: https://themes.shopify.com/
Apps
- Apps Overview: https://help.shopify.com/en/manual/apps
- App Store: https://apps.shopify.com/
Discounts, Marketing, & Gift Cards
- Marketing & Discounts Overview: https://help.shopify.com/en/manual/promoting-marketing
- Developing a Marketing Plan: https://help.shopify.com/en/manual/promoting-marketing/developing-a-marketing-plan
- Discounts: https://help.shopify.com/en/manual/promoting-marketing/discount-codes
- Automated Discounts: https://help.shopify.com/en/manual/promoting-marketing/discount-codes/automatic-discounts
- Discount Codes: https://help.shopify.com/en/manual/promoting-marketing/discount-codes/managing-discount-codes
- Abandoned Checkouts: https://help.shopify.com/en/manual/promoting-marketing/discount-codes/discounts-for-abandoned-checkout-recovery-emails
- Gift Cards Overview: https://help.shopify.com/en/manual/products/gift-card-products
Reports & Analytics
- Analytics Overview: https://help.shopify.com/en/manual/reports-and-analytics
- Shopify Analytics: https://help.shopify.com/en/manual/reports-and-analytics/shopify-reports
- Google Analytics: https://help.shopify.com/en/manual/reports-and-analytics/google-analytics
Inventory Management
Inventory Management Overview: https://help.shopify.com/en/manual/products/inventory
Shipping and fulfillment
- Shipping Overview: https://help.shopify.com/en/manual/shipping
- Shipping Checklist: https://help.shopify.com/en/manual/shipping/shipping-checklist
- Understanding Shipping: https://help.shopify.com/en/manual/shipping/understanding-shipping
How to get help
- Shopify Academy: https://www.shopify.com/academy
- Shopify Blog: https://www.shopify.com/blog
- Shopify Community: https://community.shopify.com/c/Shopify-Community/ct-p/en
- Contact Shopify Support: https://help.shopify.com/en/questions#/contact
- PRC Applications (Shopify Experts): https://experts.shopify.com/prc
- Other Experts: https://experts.shopify.com/
Apps & Resources for Sales Strategies from this Presentation
Build Repeat Business
- ReCharge Subscriptions: https://apps.shopify.com/subscription-payments
- Klaviyo (Email Marketing): https://apps.shopify.com/klaviyo-email-marketing
- Smile.io Loyalty: https://apps.shopify.com/smile-io
Anticipate Customer Needs
- Bold Upselling & Cross-selling: https://apps.shopify.com/product-upsell
- Bold Product Bundles: https://apps.shopify.com/product-bundles
- “Also Bought” Recommended Products: https://apps.shopify.com/also-bought
- Create Urgency
- Bold Discounts (Sales Management): https://apps.shopify.com/product-discount
- Sales Pop (Show other recent purchases): https://apps.shopify.com/shoppop
Customer Service
- Shopify ping: https://www.shopify.com/ping
- Policy Generator: https://www.shopify.com/tools/policy-generator
- Refund Policy Generator: https://www.shopify.com/tools/policy-generator/refund
Simple Shipping
- Shipstation: https://apps.shopify.com/shipstation
- Custom Tape and Stickers: https://www.stickermule.com
Reviews
- YotPo Social Reviews: https://apps.shopify.com/yotpo-social-reviews
- Shopify Reviews (Free): https://apps.shopify.com/product-reviews
Wholesale
- Bold Custom Pricing: https://apps.shopify.com/customer-pricing
- Shopify Wholesale Overview: https://help.shopify.com/en/manual/sell-online/wholesale
Affiliate Marketing
- Setting up an affiliate program with Shopify: https://www.shopify.com/blog/53669701-how-to-set-up-an-affiliate-program-for-your-shopify-store
Sales Channels Resources
- Instagram Sales Channel: https://help.shopify.com/en/manual/sell-online/instagram
- Facebook Shop: https://help.shopify.com/en/manual/sell-online/facebook-sales-channel
- Facebook Messenger: https://help.shopify.com/en/manual/sell-online/facebook-messenger
- Pinterest: https://help.shopify.com/en/manual/sell-online/pinterest
- Amazon: https://help.shopify.com/en/manual/sell-online/amazon-sales-channel
- Buy Button: https://help.shopify.com/en/manual/sell-online/buy-button
Need more help?
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